I am so excited to be able to share the news with you that the brand new Lorna Jane UK website has just gone live – meaning you can now shop the entire Lorna Jane activewear collection from the comfort of your sofa – and even better immerse yourself in the incredible Move, Nourish, Believe ethos that Lorna Jane herself created. Not only that, but I’ve picked some of my favourite activewear pieces from the current collection – all of which you can now order via the website AND get 15% off all order until 23rd August to celebrate the long awaited launch!
But why am I so obsessed with this Australian activewear brand, and so excited about it’s official online launch here in the UK?
Let’s get the obvious out of the way first. It’s called LJ. I’m called LJ. I’ve never met another LJ. Until my activewear wardrobe became pretty much nothing but of course, so it will always hold a special place in my heart for that reason alone if nothing else. But thankfully for this worldwide brand, there’s plenty more to love. The founder, Lorna Jane Clarkson, wanted to not just create workout wear, but a philosophy that inspires women to live their best life through active living. The Move Nourish Believe mantra comes from her personal belief that you should Move your body every day, Nourish from the inside out, and Believe anything is possible. I can’t think of better words to live by!
But plenty of companies have incredible philosophies and yet their products fail to deliver. So does Lorna Jane activewear really inspire me to live my best active life? Hell yes!
When I first started Wildcat Fitness UK and left my corporate day job to become a full time Personal Trainer, an Australian friend bought me a pair of Lorna Jane leggings as a congratulations and good luck present. That was almost 4 years ago and I was still wearing those same leggings earlier this year. I have tried out a LOT of sports wear in all my years as a trainer and instructor but have yet to find a brand that matches both the style, fit and comfort of Lorna Jane. The leggings sculpt my legs and don’t go see through when I squat, nor do they stretch in the wash. The bras give the perfect amount of uplift whilst still offering support, and the tops come in the most beautiful colours, prints and styles and genuinely not a week goes by when a client or class member doesn’t ask where I got something I’m wearing from – and the answer is always Lorna Jane. I swear by it because I feel unstoppable when I wear LJ – I know it looks good, I feel professional, it supports me through hours of sweating and running and lifting yet it’s stylish enough for me to go for lunch without anyone sneering that I’ve rocked up in my gym kit. Most of all it just looks fantastic – animal prints, bold neons, aztec patterns,pastel colours, mesh details and even wardrobe staple plain black tights – it’s all here and there is literally something for every type of active woman. I was a huge fan (and have the photos from years ago to prove it!) way before Lorna Jane UK asked me to become a Brand Ambassador for them, a role I couldn’t be more proud to have.
So both in my role as an Ambassador but also as a huge, huge fan of the activewear, I strongly urge you to head to Lorna Jane UK – not only to shop the latest collections (with up to 100 new styles being added every month!) but also the Lorna Jane UK Blog with health and fitness tips, recipes and exercise ideas and it will be home to not only the full timetable for the Active Living Room, but also the ability to book and pay for all the exercise classes held there, including my Wednesday night 7pm Body Burn. You just need to head to the bottom of the website and the “Book a Class” option.
If you need any more excuses to go and check it out, then have a look at some of these beautiful outfits – all available online right now!
One of the things I have always loved about the tops and bras from Lorna Jane is the incredible detail, and this white combination is no exception – I think the twist back shows off the delicate bra straps perfectly, and the strip detail in the leggings is highlighted beautiful with this three piece combination. I think an outfit like this is a great way to move away from an all-black workout wardrobe without the leap to full on print or colour.
However I for one LOVE a splash of colour in the gym, which is why I love this black and baby pink combination – and of course the positive “Amazing” affirmation on the bra, not to mention the gorgeous mesh detail at the base of these LJ Excel fabric compression leggings.
Don’t forget you can get 15% off everything I’ve shown you above and all the other incredible styles on the site if you shop before 23rd August, and whilst you’re there you can book a place in next weeks’ Body Burn class to show off your new outfit.
Get ready to live your best Active Life in your very best Active Style with the brand new Lorna Jane UK activewear website – please show me your new gym outfit selfies and tag me so that I can see what you picked – I can’t wait!